Aug 12 2007

Avoid editorial rejections using these adCenter tips

The adCenter Community Team has written some tips on how to avoid unnecessary editorial rejections. The tips cover character limits, dynamic text insertion and technical requirements.

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Jun 28 2007

Search Engine Marketing Truths

You want answers?
I think I’m entitled to them.
You want answers?
I want the truth!
You can’t handle the truth!
Chris Sherman from Search Engine Land just revealed 14 strategic truths about search marketing that are imperative for success.
1. You must set goals.
2. SEO is an ongoing process.
3. Competition is nasty, brutal, and long.
4. The long tail is your [...]

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Jun 27 2007

Marchex to the sound of one billion pages of local content

In a series of calculated steps, Marchex launched more than 100,000 local websites, providing more than one billion pages of local content today. Previously, Marchex was better known for their massive domain name portfolio including more than 200,000 domains and 96% of all ZIP Code areas nationwide, such as www.90210.com.
The newly launched sites feature more [...]

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Jun 27 2007

Get SEMPOfied in Advanced Search Advertising aka PPC

According to Search Engine Land, SEMPO just announced the Advanced Search Advertising course is now live. Topics include PPC Models, Advanced Keyword Strategy, Copywriting, Bidding & Ranking Methodology, Landing Pages, Success Metrics and more. In addition to the Advanced Search Advertising course, SEMPO also teaches the Fundamentals of Search Marketing and Advanced Search Engine Optimization.
The [...]

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Jun 24 2007

Wanted: Wordpress custom post title plugin

At least that’s what I would call it.
I’m jealous. I just finished reading an article on Slate entitled In Your Face - How Facebook could crush MySpace, Yahoo!, and Google. And frankly, I want to steal their on-page post titles for my blog. I’m growing tired of dulling down my post titles all for the [...]

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