Internet Marketing is Seldom Static » Google http://www.seldomstatic.com Mon, 26 Jul 2010 04:32:57 +0000 en hourly 1 http://wordpress.org/?v=3.0 The Microeconomics of Google http://www.seldomstatic.com/the-microeconomics-of-google/ http://www.seldomstatic.com/the-microeconomics-of-google/#comments Tue, 09 Jun 2009 04:44:33 +0000 Aaron Putnam http://www.seldomstatic.com/?p=32

Selling ads doesn’t generate only profits; it also generates torrents of data about users’ tastes and habits, data that Google then sifts and processes in order to predict future consumer behavior, find ways to improve its products, and sell more ads. This is the heart and soul of Googlenomics. It’s a system of constant self-analysis: a data-fueled feedback loop that defines not only Google’s future but the future of anyone who does business online.

SOURCE: Secret of Googlenomics: Data-Fueled Recipe Brews Profitability



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